Industry veteran Chanan Averbuch joins Blue Square X as Director of Innovation to create unforgettable immersive experiences.
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| Chanan Averbuch Leads Blue Square X Innovation. Image: BSX |
Fort Lauderdale, Florida, USA, – August 19, 2024:
Blue Square, a leading digital signage solutions provider, on Monday announced the launch of Blue Square X, a groundbreaking new business unit dedicated to creating unforgettable experiential and immersive technology solutions. To lead this innovative venture, industry veteran Chanan Averbuch has joined the team as Director of Innovation.
Blue Square X aims to address the growing demand for truly engaging brand and employee experiences among top-tier global companies and organizations. By seamlessly integrating technology, space, and content, Blue Square X is redefining the customer experience and setting a new standard for the industry.
“Customer engagement and employee experience are paramount to business success,” said Yitzy Shapiro, founder of Blue Square X. “Traditional digital solutions simply don’t cut it anymore. Blue Square X is transforming the industry by going beyond signage and creating immersive experiences that captivate audiences.”
Chanan Averbuch brings over two decades of experience in the audiovisual industry to his role as Director of Innovation. His expertise in digital art and content-driven experiences has led to groundbreaking installations in various sectors, including sports, hospitality, and corporate environments.
“I am excited to join the Blue Square X team and contribute to the company’s mission of revolutionizing the digital experience,” said Averbuch. “By combining data-driven insights with cutting-edge technology, we will create truly unforgettable experiences that leave a lasting impact.”
Blue Square X offers a comprehensive suite of services, including experiential technology design, content creation, integration, installation, and support. The company collaborates with a network of architects, experience designers, fabricators, consultants, and technology vendors to deliver unparalleled immersive solutions.
With offices in New York and Miami, Blue Square X is poised to become a leading force in the digital experience industry. By combining art, technology, and architecture, the company is creating captivating experiences that drive business growth and enhance customer engagement.