EE advises parents against giving smartphones to children under 11, suggesting alternative devices and parental controls to ensure safe and responsible technology usage.
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| Major UK network operator EE provides guidance on smartphone usage for children, emphasizing the importance of parental controls and limiting access to social media for younger users. |
LONDON, UK – August 27, 2024:
EE, a leading UK mobile network operator, has issued guidance advising parents not to give smartphones to children under the age of 11. The company suggests that parents provide alternative devices with limited capabilities, such as those that allow texting and calling but do not have access to social media or inappropriate content.
This advice comes amid growing global concern about the potential negative impacts of smartphone use on children's well-being. EE's initiative aims to provide parents with support and guidance on making informed choices about their children's technology usage.
Mat Sears, EE's corporate affairs director, emphasized the importance of parental involvement in managing children's smartphone usage. "They need support, which is why we are launching new guidelines on smartphone usage for under 11s, 11-13-year-olds, and 13-16-year-olds to help them make the best choices for their children through these formative years," he said.
EE also recommends that smartphones used by children aged 11 to 13 should have parental controls enabled, family-sharing apps in place, and restricted access to social media. For children aged 13 to 16, smartphones are considered appropriate, but parental controls should be used to limit access to inappropriate content and platforms.
This marks the first time a UK operator has offered such specific advice on smartphone use by children. The move comes in response to increasing concerns about the potential negative effects of smartphone use on children and teenagers. Studies have shown that excessive screen time can lead to mental health issues, sleep disturbances, and academic difficulties.
While technology can offer numerous benefits, it is essential for parents to be mindful of the potential risks and take steps to protect their children's well-being. By following EE's guidelines and implementing appropriate parental controls, parents can help ensure that their children's smartphone usage is safe and beneficial.