The Ocean Cleanup announces ambitious timeline to clean up the Great Pacific Garbage Patch with Kia's support.
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| Kia's partnership with The Ocean Cleanup has helped remove over one million pounds of plastic from the Great Pacific Garbage Patch. Image Courtesy: Kia Corp |
San Francisco, California, USA – September 7, 2024:
Kia Corporation and The Ocean Cleanup today marked a significant milestone in their joint mission to combat ocean plastic pollution. The partnership has successfully removed over one million pounds of plastic from the Great Pacific Garbage Patch (GPGP) since its inception in 2022.
As part of its ongoing commitment to sustainable mobility, Kia has provided crucial support to The Ocean Cleanup's innovative technologies, enabling the organization to make substantial progress in cleaning up the world's largest accumulation of floating waste.
Building on the success of its recent operations, The Ocean Cleanup has announced an ambitious timeline to completely clean up the GPGP. Leveraging advancements in technology and data-driven insights, the organization aims to reduce the cleanup time from 10 years to just five years.
"We are proud to partner with The Ocean Cleanup in this critical endeavor," said Charles Ryu, Senior Vice President and Head of the Global Brand & CX Division at Kia Corporation. "Together, we are demonstrating the power of innovation and collaboration to address the pressing issue of ocean plastic pollution."
Boyan Slat, Founder and CEO of The Ocean Cleanup, expressed gratitude for Kia's support: "Our partnership with Kia is a testament to the potential of corporate responsibility and technological innovation. By working together, we can inspire others to join the fight against ocean plastic and create a cleaner future for our planet."