With 3.7 billion monthly visits, ChatGPT nears Google Chrome in traffic. The driving factors behind ChatGPT’s unprecedented rise in AI platform usage.
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| ChatGPT’s monthly users now rival Google Chrome’s, signaling AI's increasing role in everyday online activity. The surge in generative AI platform growth. Symbolic image |
San Francisco, California, USA - November 9, 2024:
ChatGPT has experienced a remarkable rise in usage, nearing the monthly user figures of Google Chrome, a browser with substantial global reach. OpenAI’s ChatGPT achieved an impressive 3.7 billion monthly visits, drawing close to Chrome's estimated 3.45 billion monthly users. This growth in ChatGPT usage is part of a broader trend in generative AI platform popularity as users increasingly explore and adapt AI tools for everyday applications.
Key factors driving ChatGPT’s growth in 2024 include OpenAI’s strategic moves to improve accessibility and functionality. The company transitioned ChatGPT to a primary domain, chatgpt.com, and saw substantial traffic surges, particularly in May 2024. Additionally, OpenAI has consistently evolved its product by introducing new features, such as "ChatGPT Search," which enables real-time responses on topics like news and sports. This feature has added a layer of immediacy to ChatGPT, making it function more like a search engine, encroaching on territory traditionally dominated by Google Search. However, ChatGPT’s web versions still rely on browsers like Chrome to operate, highlighting a symbiotic relationship rather than outright replacement.
Interestingly, OpenAI's latest domain acquisition, Chat.com, hints at future expansions, though its intended use remains undisclosed. Despite this uncertainty, ChatGPT’s impressive monthly traffic shows it is increasingly positioned as a central online tool.
Meanwhile, other AI chatbots also continue to grow, though at a smaller scale. For instance, Perplexity’s traffic grew 199.2% year-over-year, reaching over 90 million visits in October. Google’s Gemini Chatbot, boosted by new ChromeOS updates, recorded over 291 million visits, indicating solid MoM growth at 6.2%. Similarly, Anthropic’s Claude chatbot saw nearly 85 million visits in October, a 394.9% year-over-year increase, suggesting substantial engagement as more users test generative AI tools. Lastly, NotebookLM, which processes various document formats through Google’s generative AI models, also surged, reflecting a 200% MoM growth.
ChatGPT’s user engagement underscores the continued appetite for AI-assisted tools in daily life, and its growth trajectory suggests that generative AI may soon parallel—if not rival—some traditional tech giants in influence. However, the reliance on browsers and potential competition with search engines indicates an ongoing interplay between established tech infrastructure and emerging AI innovations.