Samsung & Google Bring 3D Audio to 2025 TVs

Get ready for the future of sound. Samsung's 2025 TVs feature Eclipsa Audio, a groundbreaking 3D audio technology that delivers unparalleled immersive sound experiences.

Samsung Brings 'Eclipsa Audio,' 3D Technology Developed With Google, to 2025 TVs and Soundbars
Experience immersive 3D audio with Samsung's 2025 TVs. Eclipsa Audio, developed with Google, delivers groundbreaking sound experiences across the entire lineup, from Crystal UHD to Neo QLED 8K. Image: Samsung TV


Seoul, South Korea – January 3, 2025:

Samsung Electronics announced today the integration of Eclipsa Audio, a groundbreaking 3D audio technology developed in partnership with Google, into its 2025 TV and soundbar lineup. This collaboration aims to revolutionize home entertainment by offering consumers captivating and immersive audio-visual experiences.

Eclipsa Audio empowers content creators to precisely manipulate sound elements like location, intensity, and reflections, resulting in a truly three-dimensional soundscape. This technology will be seamlessly integrated across Samsung's entire 2025 TV range, from budget-friendly Crystal UHD models to the premium Neo QLED 8K series, ensuring widespread accessibility.

Starting in 2025, creators can upload videos with Eclipsa Audio tracks to YouTube. Viewers with 2025 Samsung devices will then be able to enjoy these videos with enhanced spatial audio. To maintain the highest audio quality standards, Samsung and Google are collaborating with the Telecommunications Technology Association (TTA) to establish a certification program for devices utilizing Eclipsa Audio.

"We are thrilled to lead the industry by integrating Eclipsa Audio into our 2025 TV and soundbar lineup," said Taeyong Son, Executive Vice President and Head of the R&D Team, Visual Display Business, Samsung Electronics. "This innovation unlocks new possibilities for immersive audio experiences and reaffirms our commitment to shaping the future of home entertainment."

Jim Bankoski, Vice President of Engineering, Google Chrome, expressed his enthusiasm, stating, "We believe that Eclipsa Audio has the potential to transform how we experience sound. We are eager to witness how the creator community leverages this technology to craft innovative and captivating audio experiences."

This partnership between Samsung and Google signifies a significant step forward in elevating the home entertainment experience. By combining cutting-edge 3D audio technology with Samsung's industry-leading TV technology, consumers can anticipate more immersive and engaging viewing experiences in the years to come.

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